Monday, October 5, 2009

BMO added benefit "green" at its MasterCard Gold AIR MILES

Customers holding a MasterCard BMO AIR MILES Gold
will now get a 25% discount on the number of miles reward needed before they can obtain rewards
Ecological AIR MILES My Planet. This advantage is most Recent improvements in the bank card accompanied reward miles.

- Customers can redeem their miles against more than 140
My Planet Awards.
- 53% of AIR MILES say they would buy more
environmentally friendly products if they got it for the miles
reward.
- 85% believe that companies should provide more
ecological options.

- From 1 November 2009, BMO Bank of Montreal will further enhance options trading on its MasterCard Gold AIR MILES, offering its holders the opportunity to benefit from exclusive discounts 25% on the number of reward miles needed to obtain "green" products through the program of AIR MILES reward miles. This new benefit, the latest in a series of improvements made by the bank to its comprehensive suite of programs on credit cards means that consumers can realize significant savings, and exchange their miles quickly to get products that are environmentally friendly. Customers holding a MasterCard Gold AIR MILES BMO can exchange their miles for rewards AIR MILES cons over 140 environmental products and services currently available on the program website My Planet AIR MILES (www.airmiles.ca, then select "My Planet"). The rewards range from passes services transport services of green energy, from appliances and cleaning products that protect the environment better.

According to a study conducted on behalf of the AIR MILES program, 53% of AIR MILES (there are more than 10 million who are active in Canada) said they would buy more environmentally friendly products if they got it for the miles reward, and 85% believe that companies should provide more ecological options.

"There is no doubt that Canadians are looking more and more ecological options, cars and scooters even more fuel efficient light bulbs and lifestyles," said Nancy Marescotti, Director General, Marketing Cards, BMO Bank of Montreal. "We have an excellent opportunity to offer our customers an incentive to use their reward miles for making sustainable choices by offering them a substantial discount of 25% on the number of miles needed for awards My Planet . This allows our customers to save money and protect the planet in the same breath. " "The corporate responsibility towards the environment continues to grow, while Canadians are concerned about increasing environmental issues," said Bryan Pearson, president of LoyaltyOne Inc.., The company that runs the awards program AIR MILES. "My Planet The program reflects the needs and changing demands of our members, and we are very pleased to now offer reward miles to purchase green products, and a 25% discount on rewards Program My Planet. "

The five awards green most popular - Subscriptions to transit
- Donations to the organization WWF (World Wide Fund for Nature)
- Bicycles
- Luggage ecological
- Compos

Earlier this year, BMO Bank of Montreal has made improvements
following its suite of rewards programs on the MasterCard
BMO:

- Elimination of Annual Fee of $ 35 and doubling of
Miles earned with the new MasterCard BMO
AIR MILES toll;
- Added travel insurance (including insurance exemption
collision damage) to the MasterCard BMO AIR MILES Gold;
- Increase the discount offered on the miles needed to obtain
a plane ticket with MasterCard BMO AIR MILES Now
discounts rose from 20% to 25% (customers now need
25% less air miles to get a ticket
plane through the AIR MILES program);
- New MasterCard BMO prime rate coupled with a rate
interest of 17.5 percent - a rate lower than that of the
Most cards now available free on the market;
- New 3% discount at National Car Rental and Alamo at
Rent A Car all over the world, thanks to the MasterCard BMO
Discounts higher;
- New discount of 1.5% at National Car Rental and Alamo at
Rent A Car all over the world, thanks to the MasterCard BMO
Discounts;
- New SPC MasterCard BMO AIR MILES toll, offering a
reward mile AIR MILES for every $ 20 purchase;
- New MasterCard BMO SPC Discounts toll, offering a
cash rebate of 0.5%.

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